How can you use technology to facilitate sales and growth? We grabbed 5 minutes with business coach Phil Budd on how it can attract the best talent to your business and increase your productivity ahead of the panel discussions at Talking Tech.

 Tell us who you are, what you do and something people may not know about you!

I’m Phil Budd a Coach, Mentor and Public Speaker specialising in gaining better business results by focusses on performance. Having worked in Corporate Sales for 15 years, I became a Business Coach three years ago, enabling me to focus on what I enjoy – helping business owners and their teams reach their full potential

I coach through a range of programs from 1-2-1 Coaching through to group coaching. In 2020 to help support locally businesses more, I launched two business growth programs for micro businesses to create employment in the local area and stimulate financial growth in the region.

Balancing business with personal goals underpins my philosophy towards coaching and life, carefully guiding clients towards doing what’s right for the business to succeed and achieve their personal goals.

I am proud of the results my clients have achieved and for the second consecutive year, I was awarded Winner of the ActionCOACH Best Clients Ratings & Best Growth Coach for East Anglia in 2021.

Two things people may not know about me:

1.    I am distantly related to Zola Budd the runner

2.    I once danced on stage with Basement Jaxx

You will be talking about how tech can be used to facilitate sales and growth as part of our panel discussions at Talking Tech – can you give us a quick summary of why it is important for businesses to embrace green growth?

Firstly, it is important from an employer branding perspective. To be an employer of choice more and more candidates are looking at the values of a business and the type of business they want to work for. Salary and positions are no longer the only priority. Employees want to know they are working for ethical, responsible employers. The growth and success of a business is directly related to its employees and attracting top performers.

Secondly from a client acquisition perspective, it is important that companies consider how they are perceived in the marketplace. More and more clients are considering the green credentials of a business when deciding to work/buy from a company.

When it comes to tech to help facilitate sales and growth, what is one way that businesses can implement this in their business right now?

Businesses should conduct a review of all SOPs and processes in their business to understand how technology can drive consistency and productivity within those processes, so that technology adds value. Secondly, successful implementation of technology requires buy in and support from the team. Consideration needs to be given to how you involve the team when it comes to selecting new technology and getting their buy in from an early stage

Can you give us some hints as to what other takeaways businesses will get from your talk at the event (without giving too much away!)?

I will cover how businesses can maintain, sustainable profitable growth over a period of time whilst delivering consistent and high-quality service to their customers.

Phil Budd will be part of the Interactive Speaker Co.nversation Panel at Talking Tech 2021, on Thursday 16 September, 9am-2pm at The Space in Norwich. For more information and tickets visit: www.norfolkchamber.co.uk/talkingtech21